How CPQ Systems Can Be Used By Small Businesses

How CPQ Systems Can Be Used By Small Businesses

CPQ systems are fast becoming essential to any business, and this is especially true for small businesses. Small businesses differ from businesses of other sizes in various aspects such as features, pricing, setup, and installation. Choosing a good CPQ software such as an estimate calculator or a construction cost estimator can make a crucial difference if you’re running a small business and need to generate quotes and job estimates for your potential clients.

What Is CPQ Software?

CPQ is short for “configure, price, and quote.” CPQ systems are sales automation tools that help organizations to configure and price their products and then generate a quote for their customers. CPQ software like Sinapi come with an intuitive interface that enables users to easily configure the product and generate quotes promptly and accurately.

How Can CPQ Systems Be Used By Small Businesses?

Let’s take a look at the different ways CPQ systems can benefit a small business.

  • Speed: Using CPQ solutions can ensure that your business is the first to get quotes to your clients in any sales scenario. Additionally, a good quoting software will feature a number of templates that you can utilize to reduce lag time while creating your quote, getting your quote to the customer faster.
  • Personalization: CPQ tools are used by companies to create a more personalized experience for their customers which will lead to increased customer satisfaction and hence increased revenue. They can use these quoting systems to help them determine what product will suit their client needs best and then present it to them accordingly. 
  • Accuracy: Inaccuracies in quotes are a major setback for a business. Errors not only create bottlenecks, they can also be detrimental to your company’s credibility, especially when you’re a smaller business striving to establish your brand. Using a CPQ tool ensures that your prospect receives a perfect quote every time. 
  • Saves Time: Sales automation tools save you time because they automate various processes and handle finer details that you would otherwise need to take care of manually. In a small business where the salespersons are relatively lower in number, this gives you a major boost. 
  • Lead Generation: CPQ solutions are a great way for small businesses to generate and qualify leads. They do this by helping them identify the right price for their products, target the right customer, and make sure that they are not wasting any time on unlikely leads.

It is a proven fact that CPQ systems are a very powerful tool for small businesses. They can be used to generate profit, reduce risks, and make better decisions. 

Learn more about CPQ software and how it can help your business at: